Shahrukh and Aryan Khan’s D’yavol Whiskey ‘Inception’ Wins Best Overall Scotch at NYWSC

Bollywood's King Khan is also a 'rich' man in the business world. He has invested money in different sectors and is earning a lot every year. Some time ago, Shahrukh Khan entered the liquor market with his son Aryan. His whiskey company D'yavol has become very popular in a short time. The number of its admirers is constantly increasing. Recently, the company has also achieved a major achievement at the international level.

D'yavol's Scotch whiskey 'Inception' has been awarded the Best Overall Scotch and Best of Class Blended Malt Scotch Whiskey Award at the New York World Spirits Competition (NYWSC). Both Shahrukh and Aryan are overjoyed with this achievement. This father-son duo founded D'Ayavol in 2023 along with Bunty Singh and Leti Blagoeva. Bunty Singh and Leti Blagoeva are close to the Khan family and have now become business partners. Aryan is also involved in some other businesses these days. According to a report, Aryan Khan's net worth is around Rs 40 crore.

D'yavol Inception whiskey of D'yavol is being liked the most. Shahrukh and Aryan have introduced it as a luxury brand. Talking about the price, a 750 ml bottle of Inception comes in the range of Rs 9000 to Rs 9800. For this in Maharashtra, Rs 9800 will have to be paid in Goa and Rs 9500 in Karnataka. At present, it is available only in these three states. But the company is soon preparing to launch it in states like Delhi, Bengal, Uttar Pradesh, Haryana and Telangana. D'yavol Inception is famous for its blend of eight different single malts.

Inception whiskey has layers of dark chocolate, dried fruits and spices, which provide a taste of smoked wood, ripe plums, and spicy vanilla. India is the third-largest liquor market in the world and this market is constantly growing. According to an estimate, the annual sale of liquor in the country is around $ 44 billion. In such a situation, Shahrukh and Aryan Khan can soon take advantage of the growing market by launching their company in other states of the country. There is no information available at present about how much investment this father-son duo has made for D'yavol.